+27 81 725 8088 atlas@pixie.co.za P.O. Box 251 Meyerton, 1960

ATLAS is the solution to complete and balanced soil nutrition.

By providing growers with high-quality fortified organic fertilizers and expert consulting services, we promote synergy between soil health and plant vitality thus optimising the biological process of growing crops.

Atlas Organic Fertilizers was started in 1966 by Hans Rudolf Benecke.

“It was ahead of its Time.” – Hans Christian Benecke

In an era when the environment came second, it was a challenge to convince farmers to use a more expensive fertilizer which ticked all the boxes regarding balance nutrition, sustainability and soil health.

Thanks to the biological farming revolution, Atlas has found its place in the conservation farmers stable. These days farmers first ask the correct questions and then weigh up the cost/benefit ratio. Questions like, “Does this fertilizer rehabilitate degraded soils?”, or “Will my children be able to farm on this land because of my sustainability goals?” are simple to answer – “YES!”

If you look around you will find plenty of great farmers who have used Atlas for many a year.

Since 1966 and going stronger than ever.

Our

HISTORY

WHAT OUR BRAND STANDS FOR

PURPOSE

We at Atlas believe the foundation for regenerative agriculture and healthy food production lies in holistic soil management and active stimulation of crop-land biodiversity through biologically integrated farming practices.

MISSION

To empower farmers through sharing our progressive crop management expertise, delivering service excellence, and continuously exhibiting innovation in the manufacturing of biological plant nutrition solutions.

VISION

To lead the regenerative agriculture movement through sharing our expertise in biological soil management and plant nutrition.

Our Values

WE BELIEVE THAT STANDING FOR STRONG VALUES STRENGTHEN US AS A BRAND AS PROFESSIONALS IN THE INDUSTRY

Our recommendations are always made with the farmers’ best interests in mind. Trust in our advice and products is something we value and are proud of. The relationships we have built with our growers over the last 50 years stand testament to this.

Always deliver on what we promise thus building long-term relationships while supporting our clients throughout the process

Empower our dependents by sharing our experience and understanding of what is best.

Always delivering on the expectations and empower our colleagues and growers by sharing our experience and understanding of what is best.

Our products and practices are founded on the philosophy of biological sustainability. The integration of mineral inputs with biological elements promotes beneficial biodiversity rather than sterile farming environments.

We are highly conscious of the importance of healthy soil in an ecosystem and therefore promote farming practices that are in synergy with the environment. Our product is a complete, balanced, biological nutrition solution.

Our team

Atlas makes it convenient wherever you are. We have consultants across the country and in to Africa

Atlas Across Africa
Get in touch with an Agronomist in your area.

Western Cape

Wellington: Rhino Agrivantage

+27 21 975 4633 | info@rhinoagrivantage.co.za

Overberg: Pete Stuart

+27 82 834 6487

Southern Cape: Green Pastures

Hanno Maritz +27 76 730 7102

Eastern Cape: Nexus AG

Pieter Peacock +27 82 552 8848

Botswana
Paul Benecke: +27 79 448 0281 | paul@atlasorganic.co.za

Namibia
Rossouw Olivier: +27 76 850 9196 | atlas.olivier@gmail.com

Zambia
African Amalgamated Agricultural Agencies

Dave +260 97 777 0534 | Jen +260 96 877 6540 | jenny@aaaazambia.com

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